Lead Generation

Given the abundance of branding agencies, you can throw a rock and it will land on one.

Our Trusted
Partner

Overcome your B2B lead generation challenges

Break through the hurdles of entering new markets, connect with key decision-makers, successfully launch new products, and drive significant sales pipeline growth.

Close more deals

Empower your sales team with a steady stream of qualified leads and appointments.

Expand to new markets

Navigate the complexities of new markets and reach new customer segments.

Find ideal clients

Pinpoint your ideal customers and streamline lead generation efforts. Valuable for your business.

Launch your product with impact

Ensure a successful product launch and maximize market impact.

See how we can help you achieve your goals.

HOW OUR LEAD GENERATION AND APPOINTMENT SETTING WORKS

The lead generation process that fuels your pipeline

Attract, nurture, and convert. Our process aligns with your marketing funnel, delivering the right leads at the right time.

Identification

Market Research and Data Enrichment

We utilize technology and research to gain insights into market trends, competitors, and your ideal customer profile (ICP). This includes identifying relevant contacts within your target accounts.

Target ICP Generation

We use various data sources (firmographics, client information, etc.) to create a detailed and accurate profile of your ideal customer.

Awareness

Inbound, Digital, and Content Marketing

We create engaging content and manage your website effectively, ensuring an optimal experience for potential customers. This includes managing contact forms, web chat support, and inbound leads.

Strategic Social Media Marketing

Targeted social media campaigns raise brand awareness and foster interaction with your audience.

Engagement

Multi-channel Customer Prospecting

We implement a seamless, cross-channel approach (email, social media, voice, etc.) to connect with your target prospects and promote your service offerings.

Lead Qualification

Leads are evaluated based on specific criteria to ensure they align with your business goals and have purchase intent.

See what I&T can do for your business